Attitudes of Generation Z Towards Instagram & Facebook – A Comparative Study
Pasztor, Judit
Bak, Gerda
Kelemen-Erdos, Aniko
Feher-Polgar, Pal
Popovics, Anett
2025-09-24T15:05:09Z
2025-09-24T15:05:09Z
2020
http://hdl.handle.net/20.500.14044/34024
Social media plays a significant role in our everyday lives and shapes our
interpersonal relationships and interactions. Millennials and mostly Generation Z spend
more time online than any generation before. This study aimed to determine if there any
relationship between personality and social media platform preference. Instagram and
Facebook users have been compared regarding the motives of usage and the intensity of the
attachment.
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Attitudes of Generation Z Towards Instagram & Facebook – A Comparative Study