A Study of the Factors Influencing Consumer Buying Decision at KFC in Yangon, Myanmar: Focusing on the 7Ps of Marketing

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- A Study of the Factors Influencing Consumer Buying Decision at KFC in Yangon, Myanmar: Focusing on the 7Ps of Marketing
- Author
- KYWE KYWE, CHAN
- xmlui.dri2xhtml.METS-1.0.item-date-issued
- 2024
- xmlui.dri2xhtml.METS-1.0.item-date-defence
- 2024
- xmlui.dri2xhtml.METS-1.0.item-rights-access
- Open access
- xmlui.dri2xhtml.METS-1.0.item-language
- en
- xmlui.dri2xhtml.METS-1.0.item-format-page
- 66 p.
- xmlui.dri2xhtml.METS-1.0.item-type-type
- Diplomamunka
- xmlui.dri2xhtml.METS-1.0.item-subject-area
- Társadalomtudományok - közgazdaságtudományok
- xmlui.dri2xhtml.METS-1.0.item-publisher-university
- Óbudai Egyetem
- xmlui.dri2xhtml.METS-1.0.item-publisher-faculty
- Keleti Károly Gazdasági Kar