The DSpace digital repository system captures, stores, indexes, preserves, and distributes digital research material. https://https://oda.uni-obuda.hu:443 2026-06-07T23:00:19Z 2026-06-07T23:00:19Z Ulviczki, Balázs http://hdl.handle.net/20.500.14044/38797 2026-06-04T12:07:04Z 2025-01-01T00:00:00Z

A mesterséges intelligencia szerepe a vállalati marketingkampányok optimalizálásában Ulviczki, Balázs

2025-01-01T00:00:00Z Nagy, Zsófia http://hdl.handle.net/20.500.14044/38796 2026-06-04T11:55:45Z 2025-01-01T00:00:00Z

A közösségi média hatása a gluténmentes termékek fogyasztói magatartására Nagy, Zsófia

2025-01-01T00:00:00Z Éles, Patrik http://hdl.handle.net/20.500.14044/38795 2026-06-04T11:47:55Z 2025-01-01T00:00:00Z

Online vásárlási trendek elemzése Éles, Patrik

2025-01-01T00:00:00Z Dajnoki, Krisztina Kun, András István Poór, József Jarjabka, Ákos Kálmán, Botond Géza Kőmüves, Zsolt Sándor Pató Szűcs, Beáta Szabó, Katalin Szabó, Szilvia Szeiner, Zsuzsanna Tóth, Arnold Csehné Papp, Imola http://hdl.handle.net/20.500.14044/38794 2026-06-03T13:14:25Z 2023-01-01T00:00:00Z

Characteristics of Crisis Management Measures in the HR Area during the Pandemic in Hungary – Literature Review and Methodology Dajnoki, Krisztina; Kun, András István; Poór, József; Jarjabka, Ákos; Kálmán, Botond Géza; Kőmüves, Zsolt Sándor; Pató Szűcs, Beáta; Szabó, Katalin; Szabó, Szilvia; Szeiner, Zsuzsanna; Tóth, Arnold; Csehné Papp, Imola In the present research we deal with the questions of what responses, solutions, and practices Hungarian organisations used to mitigate the impact of the pandemic and the changes caused by it, with particular attention to the area of Human Resource Management. Do they typically view the current crisis as a problem or an opportunity? This study has been divided into two papers. In this article, the authors review the international and Hungarian literature to reveal the most important negative and positive effects and aspects of epidemics from the theoretical as well as the practical aspect. The findings support that the typical measures and solutions of previous crises in history are partially or fully recurring. However, the current crisis has a very peculiar characteristic: the application of lockdowns. After the description of the general international context based on literature, we develop empirical hypotheses and describe the methodology of the conducted countrywide questionnaire survey. The survey results and the conclusions of the analysis are presented in a second article. In our opinion, the pandemic has reminded us of the extraordinary degree of interconnectedness of the world.

2023-01-01T00:00:00Z